Mastodon
Close

social media

Save Money by Designing Your Own Promo

Wooden box filled with money with text: Save Money with Promo Design

While I paid for a cover designer for my books, I created the bookmarks myself to save money. Several people asked me how I made them complement the cover so well, and since saving money is always a good thing, I figured I should post about the topic.

Pin It

June 18, 2015

Read More

Branding 101: What’s Your Brand’s Voice?

A sale tag with the word "NEW!" and the text: What's Our Marketing Style?

On social media, people regularly break the “rule” to avoid discussing religion or politics. Does it no longer apply? The answer depends on who we are and what our goals are. Our brand could be either quiet or loud, and the style of our interactions might affect or inform many aspects of our marketing efforts.

Pin It

May 28, 2015

Read More

How Can Guest Posting Help Us?

Arrows pointing in every direction with text: Expand Our Reach with Guest Posts

As writers, we have to be a one-man band for many aspects of our career. No matter how we publish, we have to do the majority of our marketing, and that can be a problem. Only so many friends or family members will spread the word about our work, so how can we reach people we don’t know?

Pin It

May 26, 2015

Read More

What Kind of Advice Works for You?

Drawing of happy and sad masks with text: What Advice Do You Need?

There’s no “one right way” in publishing. We can probably all think of ways that don’t work, but there are often several paths that do lead to success. The same applies to encouragement advice. We often see two kinds of encouragement in the writing world: pushy and sympathetic. Either way can work, depending on who we are at this moment in time.

Pin It

April 23, 2015

Read More

Are You Drowning in To-Do Lists?

Drawing of rocks and pebbles with text: 4 Tips for Focusing on Your Priorities

We probably all have to-do lists rolling out behind us like Santa Claus’s naughty-or-nice list. Yet if you’re like me, your to-do list never seems to relent. Part of my problem is that I’m not as focused on my priorities as I should be, so let’s talk about 4 things we can do to keep our focus on our priorities.

Pin It

April 9, 2015

Read More

Boom! Publishing Like Beyoncé

Firework explosion with text: Boom! Publishing Like Beyoncé

A bit over a year ago, Beyoncé surprised the music world by secretly dropping a new album with zero promotion in advance. Can we apply this strategy to the publishing world? If we run a lot of promo pre-release, by the time we have buy links, will people think our book is old news?

Pin It

February 26, 2015

Read More

What Milestones Do You Watch for?

Badge for 100 Best Websites for Writers: Award 2015

As we go through life, we often struggle to recognize our progress. That’s especially the case when life feels like a giant treadmill that goes nowhere and accomplishes nothing. Milestones are one way for us to mark our progress, and they’re also great for reminding us to stop and celebrate the little (or sometimes, not so little) things.

Pin It

January 20, 2015

Read More

How Do You Handle Negativity from Others?

Megaphone on a security fence with text: Do You Listen to Negativity?

At some point, we’re likely to run into negativity in our writing-lives. Feedback might be filled with cruel “give up” put-downs. We might be attacked by internet trolls. Reviews might rip apart us, personally, instead of focusing on our book. So the question then becomes, what are we willing to do to avoid it?

Pin It

January 13, 2015

Read More