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Social Media and Authors

Blogging, social media, and online reputations. Sample topics: the writing community, developing our website, blogging issues, protecting our online reputation, interacting on social media, etc.

Writer Burnout: How Do You Deal?

Huge cloud of smoke behind car "burning out" with text: Is Burnout Clouding Your Writing Career?

As writers, we can burn out in so many different aspects of our lives that it’d be a surprise if we never burned out. And if we don’t deal with our burnout, the problems are likely to get worse, so we might need to make changes.

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May 31, 2018

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Promo Tool: Making Videos with Lumen5

Close up on a button for video with text: Creating Easy Video Content

Yesterday I played with Lumen5, a super-easy video creator. It makes it easy to create videos from blog posts or other writing in just a few minutes. Should we use it? Let’s take a look at how we might use it for promotion.

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April 26, 2018

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Reader Connections, Fake Personas, and Catfishing

Yellow figurine on pile of fake coins with text: When Does "Fake" Become "Fraud"?

Many authors try to create a sense of friendship and connection to their readers. But some “authors” aren’t authors at all—they’re marketing people using ghostwriters and fake personas to trick readers into forming those connections.

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April 17, 2018

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Does Your Platform Need a Spring Cleaning?

Broom leaning against a wall with text: Spring Cleaning: Time to Update Our Website and Social Media

Our platform consists of online components, such as our website and social media accounts, that we use to get our messages out. But we can fall behind on keeping those components up-to-date and need to do a little spring cleaning.

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April 10, 2018

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