For every author who’s been successful with Facebook Ads, dozens more have seen their investment disappear. Christina Delay’s sharing her advice on learning about our readers and reaching out to them with Facebook.Pin It
There’s no “always right” approach to our brand’s voice. The traditional advice is to avoid talking about religion or politics, but in a politicized world, should our personal beliefs play a role in our brand or not?Pin It
About a year ago, I talked about what we should do for our author website. I’d recommended adding bonus content for our readers, and I finally followed my own advice. *smile*Pin It
Every blog is unique. Every blog’s community of visitors—and their tendency to leave comments or their style of comments—is unique as well.
Here, I’ve been blessed with a great community of blog readers, and as part of my website resign, I tried to find a better comment system to help.
A few weeks ago, I hinted that I’ve been busy working on a secret project. If you’re visiting this post online, you can see the evidence of that project right here: a brand-spanking-new website! Shiny!Pin It
We can’t do it all, and as Jenny Hansen mentioned recently, that includes limiting our social media platforms. It’s so easy in this business to overdo things, and that includes our branding efforts. Let’s take a look at how to find (and keep) the right balance for the sake of our sanity.Pin It
Many forms of writing include visual elements, but there’s a difference between images that simply provide a visual element, and images that add to the writing. Let’s take a look at how we can make the visuals we include with our work add to the meaning of our words.Pin It
Even though many writers are introverts, that doesn’t mean we want to stay isolated or holed up in our home all the time. Tamar Hela shares her tips on how to stay connected to the writing community no matter where life takes us.Pin It
The stereotype of a writer pounding away in isolation ignores how the online writing community gives us more options. We can work in secrecy or involve others by sharing our work in progress. There’s no right or wrong answer, but we should figure out which approach works better for us.Pin It
As writers, we’re always struggling to find time for everything, including social media. But every social media platform is different, so just because we don’t like one platform doesn’t mean another one won’t be a perfect fit, especially if we want to be where our readers are.Pin It