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How to Use Needs and Goals to Appeal to Readers

Cue ball lined up on billiards table with text: The Importance of Goals *and* Needs

When we first start learning about writing, we’re often faced with a whole new language. Words like “beats,” “tension,” and “conflict” take on new meaning within the writing world. Such it is with the words “needs” and “goals.” Once we enter the writing world, those words become infused with extra meanings related to plots and character arcs.

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January 15, 2015

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Branding 101: What’s Your Story?

Quilled paper snowflake with text: What Makes Us Special?

We often see inspirational quotes about how we’re the only one who can write our story. But sometimes we might look at that quote and think we’re not anyone special, so our story wouldn’t be anything special either. Let’s talk about how to get over the doubt and discover why might someone care about our stories.

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January 8, 2015

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Story Themes: What’s Your Worldview?

Graphic of human looking up at space with text: Improve Story Themes with Our Core Beliefs

We often struggle with identifying a story’s theme, and when it comes to including themes in our own stories, we might be at a loss for how to do so. This past weekend, a writing workshop for preteens included lessons on how to write with themes. The processes the kids went through to discover how to incorporate themes in their stories might help us too.

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April 1, 2014

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Branding 101: Do You Have a Tagline?

Burlap canvas with an overlay of text, "imagination unlimited..."

Taglines are like the phrases on a movie poster: short, intriguing, punchy, attention-getting. In addition to taglines for our writing, we might also want one about us and our author brand.

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December 31, 2013

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Book Series: Should We Include a Teaser Excerpt?

Child sticking out his tongue with text: Teasing Is Good When...

Yesterday, Kristen Lamb ran an encore of one of my posts from last year on her blog. We both liked that post because it discusses the importance of leaving the reader room to use their imagination. In the post, I made an aside about the danger of including a teaser excerpt […]

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August 1, 2013

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Why Is Storytelling Ability So Important?

Footbridge heading into woods with text: Tell Me a Story...

What makes some poorly written books fall flat on their face while others succeed despite their flaws? One common answer is “storytelling ability.” But what is storytelling? The concept can seem vague and immeasurable—rather like “voice.” A recent experience with two poorly written books gave me insight into how a […]

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April 30, 2013

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Life Lessons from the “Epic Road Trip”

Road in front of Monument Valley, Arizona

Those of you who follow me on Twitter might have heard that my family and I took a two-week road trip a couple of months ago. And yes, it was “epic.” We traveled over 2100 miles on our way to visit four National Parks, two National Monuments, and one Tribal […]

November 8, 2012

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NaNo Prep: Using Music to Get into a Writing Mood

Headphones with text: Using Music to Get into a Writing Mood

Last time, we shared suggestions on how to kick our muse into gear. One of my favorite techniques is using music. With NaNoWriMo (National Novel Writing Month—challenge yourself to write 50K words during November) fast approaching, now is the perfect time to revisit all the ways music can help our writing. […]

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October 23, 2012

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