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Career Planning for Writers

Branding and goal planning. Sample topics: deciding on your goals and priorities, branding issues, entrepreneurship, platform building and ownership, series vs. stand-alone stories, etc.

Self-Publishing? Which Path Is Best for You?

Stick figure at a chalkboard with text: Fiction University Day! Know Your Goals

Even though I don’t want my blog to turn into “all self-publishing tips all the time,” I also want to share my indie publishing insights and advice. My friend Janice Hardy came up with the perfect solution: joining the Indie Author Series at Fiction University, where I’m writing a series digging into some of our options for indie publishing.

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August 6, 2015

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Are You Dreaming or Doing?

Woman daydreaming with text: Are We Dreaming or Doing?

Every time we start a new journey, we’re likely full of dreams based on the potential of that new phase. There’s nothing wrong with those dreams, but they are just the first step. A harsh truth is that most people won’t reach their dreams because there’s such a gap between wanting something and making it happen.

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July 21, 2015

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Save Money by Designing Your Own Promo

Wooden box filled with money with text: Save Money with Promo Design

While I paid for a cover designer for my books, I created the bookmarks myself to save money. Several people asked me how I made them complement the cover so well, and since saving money is always a good thing, I figured I should post about the topic.

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June 18, 2015

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Do You Have a Publishing Plan?

Field of daisies with text: Can You Daisy Chain Your Release Schedule?

Those of you who have been following my publishing process might be wondering why the one book I have out so far is free. After all, it costs money—potentially lots of money—to publish a book. Let’s take a look at a publishing plan for when it might make sense to give our books away for free.

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May 7, 2015

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Marketing 101: Creating a Strategy — Guest: Jennifer Fusco

Dart board target with text: Marketing Strategies to Find Target Audiences

Whether we want to push our publishers to live up to their marketing promises, hire a marketing team, or do all of our promotion on our own, the best way to make sure things work out the way we want is to be informed. To help educate us, Jennifer Fusco, author and marketing expert, gives a rundown on the basic marketing strategies.

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March 26, 2015

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Should We Change Our Blogging Style?

Fall leaves with text: Is It Time for a Blogging Change?

Many authors continue to blog writing or publishing advice after publication. But just as many authors stop blogging about anything other than release news tidbits for readers once they’re published. Let’s explore how and why we might decide to change our blogging style.

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March 10, 2015

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Branding 101: What’s Your Story?

Quilled paper snowflake with text: What Makes Us Special?

We often see inspirational quotes about how we’re the only one who can write our story. But sometimes we might look at that quote and think we’re not anyone special, so our story wouldn’t be anything special either. Let’s talk about how to get over the doubt and discover why might someone care about our stories.

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January 8, 2015

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How Do You Stay Organized?

Crumpled sticky note with text: How Do You Stay Organized?

With a new year, we often want to start on the right foot. We don’t want to repeat last year’s mistakes. (Let’s make new ones instead, right? *smile*) So to get and stay organized, I’d love to find a time management approach that helped me track everything.

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January 6, 2015

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