Where Normal Need Not Apply
Branding and goal planning. Sample topics: deciding on your goals and priorities, branding issues, entrepreneurship, platform building and ownership, series vs. stand-alone stories, etc.
I leave today for the RWA National Conference in Florida. After weeks of planning, shopping, and packing, and after spending way too much money on airfare and a new wardrobe (my usual Arizona t-shirt and shorts wouldn’t cut it at a professional conference), I find myself wondering if it’s all […]
In Part One, I covered the infrastructure of my website, and in Part Two, I touched on some of the ways I customized my website. But the issue really comes down to why. Why would I spend so much time being nitpicky and adding functionality that I won’t need until […]