Where Normal Need Not Apply
All of us start on the writing path from different places, but somewhere along our path, we realized an online writing community existed. The #cockygate issue reiterated for me just how important that community is for our career.
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A crazy story erupted on social media with the hashtag #cockygate involving authors, Amazon KDP, and trademark law. One author is attempting to prevent others from using a word in their book titles, as she mistakenly thinks our book titles are our brands.
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Yesterday I played with Lumen5, a super-easy video creator. It makes it easy to create videos from blog posts or other writing in just a few minutes. Should we use it? Let’s take a look at how we might use it for promotion.
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Many readers want to read and support “own voices” stories, where authors share a marginalized trait with their protagonist, but authors can be uncomfortable with the label due to judgment or privacy concerns. Bran L. Ayres shares their tips for avoiding problems.
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Many authors try to create a sense of friendship and connection to their readers. But some “authors” aren’t authors at all—they’re marketing people using ghostwriters and fake personas to trick readers into forming those connections.
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Sometimes a “refresh” of our brand isn’t enough to match the changes we want to make to our online life. Let’s explore what we might want to watch out for when we’re considering a major change.
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Our platform consists of online components, such as our website and social media accounts, that we use to get our messages out. But we can fall behind on keeping those components up-to-date and need to do a little spring cleaning.
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Writers find inspiration everywhere. That’s one reason why travel can be very inspiring to us. Yet inspiration doesn’t always work out like we planned, and we might need to watch out for inspiration leading us astray.
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For every author who’s been successful with Facebook Ads, dozens more have seen their investment disappear. Christina Delay’s sharing her advice on learning about our readers and reaching out to them with Facebook.
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Science can be influenced by societal assumptions, so we certainly can’t keep “social ideas” out of our fiction. Our preferences, biases, beliefs, assumptions, etc. affect everything—whether we recognize them or not.
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