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Book Promotion: Getting Out the Word

Product tag with text: Book Promotion Beyond "Buy My Book!"

Many groups and forums for self-published authors compare notes on what works (or doesn’t work) for promoting our work. I’m not a promotion expert—at all. But I’m sharing my experience on what I’ve tried so we all have another data point to consider.

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July 6, 2017

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Release News! How Do You Celebrate?

Wine corks spilling out of wine glass with text: Do You Take Time to Celebrate?

Yesterday marked the release of my fifth book, Stone-Cold Heart. Even though I didn’t do anything special, that was a mistake. We should take the time to celebrate our victories, no matter what they are or where we find them.

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May 11, 2017

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Slow Progress Is Better Than No Progress

Inchworm creeping across a book with text: Slow Progress Still Moves Forward

Due to my health issues over the past 14 months, I’ve missed a lot of self-imposed deadlines, and it’d be easy to get frustrated. But it’s important to remember that slow progress is not a failure. Slow progress is still better than nothing.

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April 27, 2017

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Author Struggles: Gaining Reviews

Scattered yellow stars with text: Reviews: Gathering Stars for Amazon

There’s no end to the struggles we face as a writer, including gathering reviews for our books. With Amazon’s algorithms, the quality, quantity, and recency of reviews can affect whether potential readers ever see our work, so it’s important to encourage reviews of our story.

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March 30, 2017

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Author Newsletters: 6 Tips for Smart Strategies

Line up of information dispensers with text: 6 Tips for Author Newsletters

Approximately seventy bajillion new books are released every day (give or take a few bajillion). Our newly released books might have a hard time being noticed, so when we find readers who like our work, we want to make sure they’re still in our audience for our next book. Enter the email newsletter.

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January 14, 2016

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The Best Reason to Blog — 2015 Edition

Path through autumn leaves with text: Finding Meaning

Every Thanksgiving, I write a “the best reason to blog” post because gratitude is such a powerful tool. Thinking about what we’re thankful for forces us to pay attention to what has meaning in our lives. The daily grind can make us forget why we do what we do, but being grateful for the good things reminds us of what matters most.

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November 26, 2015

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